SUMMARY: GO WEST FEST, a mini-festival curated and hosted by Troye Sivan that debuted in 2019, aspires to elevate the conversation during Pride by highlighting the dynamic artists within the community and giving fans a chance to support these acts. GWF also gives back directly to the community with a portion of the proceeds being donated to GLAAD. Through the artistic approach in the marketing collateral, to the stage and lighting design, and the performance line-up, the event made a statement that the LGBTQ community is full of thriving, talented, creative individuals that come in all shapes and colors.

ROLE: Head of Content

Agency: Clear As Day

I oversaw all content created at the event.

This included:

• Being point person between agency and client for all content

• Creating video and photo shot lists

• Managing a photography team and a video team simultaneously

• Creating an approval and delivery process for talent and client (Troye Sivan and Calvin Klein)

VIDEOS:

PHOTOS: